GTG Business Blog

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Controlling Your Manufacturing Costs

As discussed in a previous post, a publisher seeking to sell their games in a large number of brick and mortar gaming stores must typically work through distributors, who require 55%-65% off MSRP plus free shipping to their warehouse locations. In order to sell at this discount and also cover shipping, packing, and other costs, a publisher must achieve a manufacturing cost no higher than 20% of MSRP. There are several different ways to achieve this rate.

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Selling Your Games in Game Stores

The advent of crowdfunding means that many great games that would never have been published in years past now have a chance to be printed and enjoyed by a wide market. Unfortunately, many Kickstarter-focused publishers miss out on attracting a wider audience for their games due to a lack of knowledge about the traditional sector of the board game industry.

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A New Blog

Welcome to the GTG Business Blog!

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